MAGNIFYING, No. 7: Carol Sogard

November 27 2017

By Noelle Sharp

For this episode of MAGNIFYING we spoke with Associate Professor in the Department of Art & Art History, Carol Sogard. Our creative community here at the College of Fine Arts is diverse and wide spread. With the goal of gaining a deeper knowledge and awareness of the people within our community, we bring you MAGNIFYING, a series dedicated to showcasing the talent of our students, faculty, and staff.

 

Tell us about yourself: Name, where you are from, what you do and how you got into in your field of work.
My name is Carol Sogard and I grew up in the suburbs of Detroit. I went to Michigan State University, with an interest in majoring in art. It was an exciting time to be in the art building; the first in the nation to have an Apple "Macintosh" lab. With encouragement from an inspiring professor, I decided to study Graphic Design.I graduated and worked in Advertising/Design in Detroit. But I felt like I needed a change in lifestyle and environment; with more time to study design and ski. This is what brought me to Utah. Living here has inspired my love for nature. My MFA studies reflected this and today my primary area of research is in sustainable design. Because brand promotion is a key component of the graphic arts, designers are ultimately responsible for creating an over-consumptive population. In both my creative research and client work I strive to find more sustainable solutions to design problems. I feel it is important to teach students about how to use their creative abilities to create positive change in the world.


What has surprised you the most in your life?
I am a believer that things happen for a reason and those reasons are not always clear. Our paths take certain directions that lead us to who we become. It is important to listen to our gut instinct – because it is usually right. And, look back on what you have done and let that inform where to go next. A friend once told me… what you do now, will determine what you do later. So… if you don't like what you are doing now, make a change.

What do you wish you had known/been told?
It's easy to look back and wish you had known certain things… but until you have perspective it is not valuable. My recommendation to students is to pay attention and listen, because someday, what someone says will really resonate with you.